SYNTHESiST gets Google Buzz Button 176.0
To enhance shareability and improve searchability
As you can see, I just installed a Google Buzz This button at the top of each SYNTHESiST post.
The button installs such “-abilities” on the blog that is so necessary to compete robustly for attention in the blogosphere.
Again, I thank my internet marketing guru and friend, Raque Raquedan, for the insight on shareability and searchability that I shared in my January 22 post, Shareability Also Increases Website Value.
Together with the Twitter button at the top of each post, I hope that, indeed, there will be synergy between shareability and searchability that catapults SYNTHESiST up the ranks.
Don’t be evil. Google Buzz has been getting kudos and brickbats from pundits in new media from some hiccups in Google Buzz’s introduction just last week.
The issue on privacy that also surprised at first when Google selected the first followers is spot on. But to give the credit, the problem was corrected immediately and in the right way. The also responded quickly to other issues.
In effect, they have generally isolated Buzz in walls within Gmail and left it to Gmail users to open doors to their own files, which again is just right.
My Take. In my own previous post on February 10, Google Gmail gets Social, I have said that Google Buzz will make its own niche in social media because of its features that, for one, gives it a bigger advantage over the 140-character limit of Twitter, for example.
It would be better if Google Buzz creates its own niche because in the networked world – where the value of a network varies exponentially to its active nodes – the 350 million users of Facebook represent a difficult goal to pass.
If Gmail manages to convince most of its existing users to go Buzz, it would in effect get it up to a running start. Still, because of the exponential nature of network values, Facebook and Twitter’s headstart would be difficult to overcome.
It would be easier for Google buzz to get into the adjacent, unserved market of many of its Gmail users who have not ventured into social media.
And may be enticed to do so with the ease-of-use especially of the content management features of Google Buzz. I still believe that with such features converting the uninitiated to microblogging in social media space may be the rocket engine for Google buzz.
I am anticipating its success and adding the Buzz this button – just introduced into the blogworld 12 hours ago and barely one week, with many other new WordPress plug-ins, after Google buzz was introduced to the world – and hope that shareability will create a bigger audience for SYNTHESiST.
Every twist-and-turn that I report on SYNTHESiST as news is the result of learning-by-doing. It is so exciting to be participating close to the edge of technology innovation and guessing like most where all these will take us.
